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CHRISTINA VON CLAPARÈDE-CROLA
CHRISTINA VON CLAPARÈDE-CROLA
Writer | Editor | Narrative & Content Strategist
From neighborhood reporting to brand storytelling, I create content experiences that connect people to places, culture, and the ways we live.
Where Editorial Meets Strategy
Narrative Strategy & Brand Voice
Build stories people recognize and remember.
Developing editorial frameworks, brand voice, and narrative systems that create consistency across platforms while balancing audience needs with business goals.
Editorial Leadership & Content Direction
Turn ideas into cohesive content experiences.
Leading content from concept through execution—shaping story angles, mentoring teams, refining workflows, and translating complex ideas into compelling narratives.
Culture, Place & Audience Storytelling
Create content rooted in how people live.
Crafting immersive, place-based and culturally informed stories that connect audiences to spaces, brands, and experiences through research and human insight.
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